Ek Survey: India’s First 'Athlete Experience' Research Mission Goes Live!
The newly launched program aims to identify real performance challenges and discover products, services, and solutions to shape a stronger future for Indian sports.
Launched by Ekalavyas, Ek Survey is an initiative aimed at uncovering the everyday struggles athletes encounter while striving to elevate their game. The long-term research project has been created to capture perspectives that often go unheard, from budding talents to established professionals.
Through a series of surveys, partner brands, organizations, and policymakers can understand what truly matters to Indian athletes, better support them, and provide actionable insights to improve their journey.
Listening to India’s Athletes
At its core, Ek Survey seeks to identify the products, services, and systems that can enhance the sporting experience in the country.
Our surveys will cover a wide spectrum of categories, including footwear, care products, mobility gear, recovery tools, sports technology, hydration, nutrition, travel, and finance. Each survey will dig into how these areas impact performance and well-being, creating a roadmap for brands to respond with meaningful solutions.
Our first three surveys are live now:
By placing the athlete at the center, Ek Survey becomes the first structured effort of its kind in the country, with few parallels internationally. The initiative is not just research; it is a commitment to redesigning the ecosystem around those who compete.
Preparing for a Global Stage
As India nurtures Olympic aspirations and dreams of hosting the Games in 2036, initiatives like this gain urgency. The data collected will serve as a foundation to elevate standards, ensure resources are better aligned, and empower athletes with the support they need to succeed.
Ek Survey is not just about collecting information; it’s about building an athlete-first sporting culture. By listening directly to those on the field, India can take a decisive step toward a more responsive and high-performing sporting ecosystem.
If you’ve come this far...
Appeal to readers - ₹₹ Support Ekalavyas: Ekalavyas is India’s first and only basketball media company. We are not foreign-funded, nor investor backed. Your support and encouragement have got us this far. We now need your financial assistance to ensure we can keep providing you timely, accurate and important information. Please contribute via https://razorpay.me/@ekalavyas 🙏🏾. We are accepting contributions as low as Rs. 1/- (including a small processing fee charged by the payment gateway provider). Thank you for playing a part in keeping media independent and objective!